Hi, I'm Sandy Mostaert a Marketing Professional and Creative Enthusiast
Sandy Mostaert's Bio:
YOU TIRED of "cookie cutter" approaches and missing deadlines?
If you are saying "I never heard of you" My reply "Maybe not by name but you know my work" Check out my website to learn more www.mozzdesigns.com
Being successful in my career is not to be the person in front of the crowd, but the person making things happen behind the curtain. I am best known to be the go-to-person when a job needs to be done fast and right the first time. When people are in the unknowns or facing difficulties within their organizations that is where you will see me at my best.
My customized solutions and creative edge will give you the ROI you strive for and the ability to be sustainable after I leave. My adaptability and flexibility is essential for the changing pace of any organization, including working arrangements.
My past clients working arrangements range from temporary - task specific, short term independent contractor (1099) or employment contracts (W2). I thrive on change, the unexpected, and enjoy alterations to my routines - like my friend the chameleon.
Let's Connect and see what we can offer each other. If your needs fall outside the scope of my expertise, I have a deep tool box of resources and people on my team that will help us get the job done. I am here to support, guide and give the experience of a full-service solution.
After all, creating and nurturing relationships while giving back to our community is my overall purpose.
Summary of Sandy Mostaert skills: Traditional marketing, graphic design, direct mail campaigns, annual marketing budget, marketing program, media buying, media marketing campaigns, direct mail pieces, tradeshows, marketing objectives, marketing strategy planning, website layout, search engine optimization, content marketing, public relations, social media, fundraising, B2B, B2C, project management, analytic / critical thinking, assessment, forecasting, sales / lead generation, networking.
Sandy Mostaert's Experience:
Consultant for Marketing & Fund Development Support at CCIAMarch 2014 - August 2014
MANAGE US Franchise Marketing Department at Expense Reduction AnalystsApril 2012 - June 2013
Develop marketing campaigns and outreach efforts for 250 national franchisees and 34 international locations; Australia, Europe and South America. Support growth of consulting practices targeting executive C-suite clients with vertical collateral and initiatives for non-profit, healthcare, manufacturing, financial services, and retail industries. Transitioned corporate marketing department from Cedar Rapids, Iowa to Addison, Texas. o Manage $600K marketing budget. Maintain website content, write advertising copy, create numerous templates for newsletters and ensure consistent messaging throughout all materials. o Introduced networking strategy to franchisees and championed use of national Associations for developing beneficial contacts. o Updated social media presence by launching share buttons to increase website traffic in platforms including Twitter, YouTube, LinkedIn and blogs; created 3-part video series and edited script for cultural distinctions in US and Europe. o Streamlined marketing department: decreased spending by 10% after recognizing irrelevance of subscription resources; revised contracts to ensure compliance with franchise regulations; initiated use of multi-site cloud-based communication sharing tools.
MARKETING DIRECTOR / DIRECTOR OF OPERATIONS at Spanda Inc./ Dr. Fitzgerald & AssociatesFebruary 2006 - January 2012
Established new 501 (c) 3 organization providing clinics for medical, dental, vision and hospice care in Africa and through Vision in Motion in Cedar Rapids. Created branding standards and identity; designed trademark logos, collateral, website and promotional videos. Managed annual budgets and communicated with Board of Directors. o Organized, publicized and executed events that generated net profit and grew organization annually by 58%. o Conceived and directed TalentFest Cedar Rapids, a community talent show that raised funds and recognition. Collaborated with local organizations, attracted talent, attained corporate sponsorship, and originated all marketing materials. Generated media attention for final event locally and nationally (Stay Classy, American's Got Talent), produced at Theatre Cedar Rapids. o Recruited and managed over 100 volunteers and key community members for numerous special events and programs. Hosted wine tastings, CEU Conferences, golf events, banquets, auctions and scavenger hunts.
SENIOR ACCOUNT EXECUTIVE at HSBCAugust 2000 - November 2003
Managed loan processing, real estate closings, audit procedures, and daily customer service within the mortgage and consumer lending sectors. Provided sales training and mentoring for central region stretching from Minnesota to Texas through sales workshops with specific training in CLEAR and Six Sigma principles. o Generated $15M in gross mortgage sales; $142K insurance premium sales. o Managed Waterloo and Cedar Rapids branch offices. Supervised 5-20 employees; interacted with senior management.
Student Program Coordinator at University of Northern IowaDecember 1996 - May 2000
Coordinated fundraising campaigns for the Center For Multicultural Education, a center that promoted and appreciated diversity in the University community. Campaigns created were CFR, Dances, Fashion Shows. Worked with the student body and staff with various programming and speaker events. Provided resources for racial and ethnic students, support service and engagement to UNI campus life.Promoted and assisted in setting up speakers for CME Lecture series, Diversity week, Difficult Dialogue. Organized television broadcasting for annual events: CNN, KWWL.Developed budgets, advertisements, and other PR resources.
Marketing Support at Apache IncAugust 2014 - Present | Cedar Rapids, Iowa
CMO, Marketing & Business Development Consultant at MozzDesignsJanuary 2000
Mission: MozzDesigns works to advance competitive advantage at the key moment when business, sales and marketing meet. Vision: Offer a win-win creative sustainable solution. Stimulate your growing potential through customized marketing, public relations, graphic design and business/fund development efforts. Reference Check: Have 16 years of leadership, experience and expertise. To assure you are getting the quality services needed please hear what others have said - Click on Portfolio to download over 15 written testimonials in 8 different industries. Having over 300 endorsements online, you will find reviews such as - Sandy exemplifies what it means to be a creative force in the professional world. She's organized, enthusiastic, and gets the job done! I believe in an honest day's pay for an honest day's work! TECHNICAL KNOWLEDGE Marketing Communication/Analyses/Research o Brand Development/Messaging o Public Relations o Fundraising/Fund Development o Event Planning o Business Development o Community/Media Involvement o Traditional/Social/Digital Media o Website Layout/Search Engine Optimization o Electronic Marketing Campaigns o Microsoft Office Professional Suite/Cloud o CRM Databases (Sales Force & Giftworks & Point of Sale) o Adobe Creative Suite/Cloud TYPES OF CONTRACTS: W9- 1099 Contract to Hire (Long Term with time frame established) Ala Cart Tangibles (ex: design logo, collateral, website)
Marketing Support at The Wright Touch Bakeshoppe & CateringNovember 2011
Marketing Support at Molloy TherapiesJune 2013
Sandy Mostaert's Education:
University of Northern Iowa1996 – 2000BA
Sandy Mostaert's Interests & Activities:
Marketing, Design, Nonprofit, Charity, Community Building, Business Development, Art, Outdoors, Politics, Women Leadership, Education, Fundraising, Small Business, Networking